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Comment une agence Facebook Ads peut vous aider à créer vos publicités ?
Des spécialistes de la publicité en ligne
Aujourd’hui le web est tel qu’il est absolument indispensable d’apprendre comment maîtriser les Google Ads. Les sites marchands naissent chaque jour par centaines, par milliers, alors il devient de plus en plus compliqué de tirer son épingle du jeu et de vivre de son site web. Fort heureusement il existe des solutions pour se faire connaître et aussi pour ne pas se faire oublier des internautes. Ceux-ci ont tendance à être versatiles, à changer de boutique même s’ils ont été satisfaits par un premier achat. Il est donc important que la visibilité de votre site internet ne faiblisse pas, afin qu’ils pensent à vous dès qu’ils ont un besoin particulier. Les solutions les plus recommandées sont le référencement naturel – appelé aussi SEO – et le référencement dit payant – ou SEA. Mais cela ne concerne que le moteur de recherche de Google. En réalité, il y a bien d’autres opportunités pour apparaître aux yeux des internautes, et cela concerne même ceux qui ne font pas nécessairement des recherches sur Google. On sait en effet qu’aujourd’hui, nombreux sont ceux qui naviguent principalement sur les réseaux sociaux. Cela a été facilité par le développement d’applications mobiles fiables et simples à prendre en main. Dès lors, il faut vous poser la question suivante : comment faire de la publicité sur facebook pour toucher ces internautes qui sont des clients potentiels ?
Le nombre d’abonnés à Facebook est tel que l’on peut facilement trouver sur ce réseau social les cibles idéales de ses produits ou de ses services. Il faut en amont bien préparer les choses, pour être sûr d’avoir une visibilité optimale. D’abord il est question de créer ce que l’on appelle un persona voire plusieurs. Il s’agit de profils particuliers, situés dans des tranches d’âge spécifiques et qui ont pour habitude de visiter des sites sur telle ou telle thématique, dont la vôtre, et donc de poster sur Facebook des contenus en rapport avec leurs passions. Si votre produit phare fait partie de leurs préoccupations, cela sera facile à savoir, grâce à Facebook et à ses analyses. Cela signifie qu’une publicité sur Facebook bien conçue peut être visible précisément par ces socionautes. Indubitablement certains cliqueront sur la publicité qu’ils verront sur leurs fils et ils se dirigeront donc naturellement vers votre site à vous. S’ils y trouvent les produits ou les services qu’ils attendaient, il ne leur faudra pas beaucoup de temps pour devenir vos clients. Vous comprenez donc à quel point le ciblage des populations est important, lorsque l’on commence à faire de la publicité sur Facebook. Il en va de même, d’ailleurs, pour d’autres plateformes, comme Instagram, Twitter, Tik Tok…
L’important est de savoir à qui l’on peut vendre ce que l’on propose sur son site internet. Une fois que l’on a connaissance de cela, il n’y a plus qu’à bien rédiger son annonce, à trouver de belles images pour l’illustrer. C’est ainsi que vous communiquerez de la meilleure manière possible et que vos investissements seront payants.
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Formation Google Ads
Express & Gratuite
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Créez votre première campagne
Google en moins de 40 minutes !
Augmentez votre trafic, vos conversions et vos ventes dès aujourd’hui en maîtrisant le strict nécessaire de la publicité Google.
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minutes de formation offertes
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vidéos pour démystifier les algos de Google
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pour observer les premiers résultats
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par jour à investir pour générer vos premiers clics qualifiés
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Vous voulez arrêter de dépenser de l’argent inutilement dans des publicités qui ne marchent pas ?
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Vous souhaitez utiliser les outils publicitaires de Google en comprenant ce que vous faites et les bénéfices qu’ils peuvent vous apporter ?
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Vous savez qu’une annonce unique avec quelques mots-clés est une manière très limitée de faire de la publicité sur Google et vous êtes perdu(e) quand vous l’interface de Google Ads ?
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Vous avez déjà essayé de créer une campagne Google Ads mais vous ne savez pas quoi choisir parmi toutes les options proposées ?
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Apprenez à créer votre campagne Google Ads
simplement et rapidement !
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Ce que vous obtenez dans cette mini-formation gratuite :
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8 vidéos détaillant pas-à-pas toutes les étapes pour créer une campagne de publicité sur Google et comprendre les indicateurs de performance publicitaire.
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Durée totale : 80 minutes ! Dont 35 minutes de partage d’écran où je vous montre comment créer une campagne de A à Z
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Accès illimité et à vie ! Vous profitez des mises à jour
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BONUS EXCLUSIF : Accès à un Groupe Privé Facebook dédié
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Ce que vous allez apprendre dans cette formation Google Ads
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#1
Toutes les possibilités de ciblage
Comment créer des audiences cibles simples et comment s’en servir correctement.
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#2
Calculer le rang de son annonce
Comment savoir où se positionnera votre annonce par rapport à la concurrence.
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#3
Création d’une campagne de A à Z
Je partage mon écran et vous montre pas à pas toutes les options à paramétrer, ce qu’il faut faire et comment bien le faire.
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#4
Le CPC réel enfin expliqué !
Comment Google dépense votre argent et comment optimiser vos coûts.
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Votre formateur : Jean Jaecklé
Freelance spécialisé en Google Ads et Google AdGrants, j’accompagne des entreprises, des organisations dans la mise en œuvre de campagnes publicitaires d’acquisition de leads ou de vente. J’enseigne également auprès des étudiants du Master CAWEB (Unistra).
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Tous droits réservés – 2021 – SEO SEA Expertise – Mentions légales – RGPD
DISCLAIMER : Les résultats affichés ne sont en aucun des promesses de gains et sont atypiques. Ils résultent de gros efforts, d’un travail acharné et d’une véritable prise de conscience qui a permis à ces personnes de sortir de leur zone de confort pour faire ce qui leur faisait peur. Ils ont tous ces points en commun d’avoir renoncé aux plaisirs immédiats et compris que ce n’est pas avec des petites techniques gratuites pour “devenir riche” ou “gagner de l’argent sur internet” qu’ils allaient créer un vrai business rentable, stable et pérenne. Ces entrepreneurs ont renoncé aux plaisirs immédiats et préféré investir sur eux en se formant ou en se faisant accompagner et ont suivi à la lettre les stratégies que je leur enseigne. La plupart ont rencontré des échecs qui leur ont appris la résilience et apporté l’expérience nécessaire dont ont besoin absolument tous les entrepreneurs qui vont durer. Ils ont compris qu’ils sont 100% responsables des résultats qu’ils peuvent obtenir. Si vous attendez une formule magique et d’appuyer sur un bouton pour réussir vous n’êtes pas au bon endroit. Vous pouvez passer votre chemin.
CLAUSE DE NON RESPONSABILITE : L’entreprise SEO SEA Expertise représentée par Jean Jaecklé et les marques “SEO SEA Expertise” et “Netranker” ne peut et ne fait aucune garantie quant à votre capacité à obtenir des résultats ou à gagner de l’argent avec nos idées, informations, outils ou stratégies. Les résultats obtenus dépendent d’un individu à l’autre et votre réussite est en dehors de notre zone de contrôle.
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